Tesla’s Electric Mission : Taking Batteries to a Whole New Level
2015.05.20
Visionary : JB Straubel
Tesla's Electric Mission:
Taking Batteries to a Whole New Level
Electric vehicles [EVs] are all the rage. While the auto industry is known for high barriers to entry, the catalyst for the electric turn was a Californian startup founded in 2003, Tesla. The company has now set out to be more than an EV maker: it aims to be a driving force behind the clean energy revolution. What lies at the heart of Tesla’s innovative capability and ambition is the battery technology. The man in charge of developing the very technology, JB Straubel, tells us how his Li-ion batteries can revolutionize not only the way we drive our cars but the way energy is stored both inside and outside our home.